Pinterest is an interest-sharing platform founded by Ben Silbermann, Evan Sharp, and Paul Sciarra in 2010. The platform acts as a visual discovery and planning tool where users collect, organize, and share visual content using the Pin feature. Pinterest has over 2600 employees in 17 offices worldwide and has currently over 250 million monthly active users on its platform. Pinterest’s key products include Pins – the most used feature by users to save ideas found on the web, Promoted Pins – used by advertisers promote their brands, Pinterest analytics - provides metrics for user engagement, Pinterest Lens – a camera based search tool and Pinterest Browser – used to save content found on the web. In Feb 2018, the company hired Francoise Brougher as the new COO in preparation towards a public offering in 2019 / early 2020.