"Take good care of your clothes, and they'll keep you looking good," says Christina Elsberry, co-founder of men's styling company Todd Alan. When laundering, she explains, most of your clothes would do well in cold water on the delicate cycle with the right detergent. But isn't that last part the rub? Which bottle or box do you choose from the three long shelves in the laundry aisle? Elsberry has high standards: The detergent should clean the clothes, yet not destroy fabrics, and the bottle should be easy to use and not take up too much space on the counter. She and other experts have a few good candidates when it comes to detergents - and some laundry tips, too.